Hi! Thanks for checking us out. Today we have an interview with Aquasana founder Charles Strand. We’ve transcribed out the first four minutes of it in which Charles explains the advantages of his system, compares it with others and explains how his system works.
More and more people these days are paying attention to what’s in their water, and a filtration system is a great way to get some confidence in what you’re putting in your body. As Charles points out, you’re exposing yourself to more than just what you drink. Think of what you’re inhaling in the water vapor while you’re showering? Take a minute and Charles will explain it.
Check below the video for the transcript for easy perusing.
Mike: Welcome, everyone, this is Mike Adams the Health Ranger here at Natural Pru ducts Expo West, joined right now by Charles Strand from the Aquasana company, the company that brings you the whole house filtration systems and shower filters.
Charles: Thanks for having us.
Mike: Now you have a shower filter system that is very popular, I understand.
Charles: Actually, it’s our most popular product right now. In the last couple years there’s been a lot of information out, especially in this industry, about the fact that you take in three to five times more contaminants from showering than from drinking water. Your skin is your largest organ, it absorbs at an accelerated rate in a warm shower. Most chemicals that are in water are volatile, which means they they vaporize faster than water so you’re inhaling them with the steam. So there’s some tremendous health benefits and some real noticeable cosmetic benefits to using a water filter.
Mike: Such as extending the life of hair color…
Charles: Hair color, skin moisturizers… anybody who’s ever swam in a chlorinated pool can relate to what chlorine does to your skin and hair. The thing people don’t realize is typically you have as much or more chlorine in your tap water as what’s recommended to keep in a swimming pool, so there’s some real benefits to removing it from your water.
Mike: And what does this unit look like? Can you hold it up and show it to the camera?
Charles: It’s real simple to install. You just remove your existing shower head. This filter will go on your shower pipe. It’s a standard half inch pipe thread like a shower head would be. You have mounts that maintain your sower height. Basically the water is going up and the up through a filter before it comes out through the shower head. So it’s removing the chlorine, removing the other synthetic chemicals that can be in tap water. Balances the PH of the water. You notice the difference immediately. A shower filter really spoils people.
Mike: I use a shower filter myself but one thing I notice about your unit is the filtration cartridge is much larger. So does this mean it’s more effective as a filter.
Charles: Yeah, well, yeah, any filter the effectiveness or the ability it has to remove contaminants is going to be based on how much time the water stays in contact with the filter media. So by having a deeper filter bed you have a much more effective means of removing contaminants from the water. And that this is a two stage filter. It’s two separate filters inside.
Mike: So there’s a pre-filter and then there’s…
Charles: The first stage is a media called KDF, which is a zinc and copper media that’s primarily for taking the chlorine out. It also inhibits algae growth so you don’t get some of the scum build up in the shower stalls. And then the second stage is activated carbon made from coconut shells which is primarliy for taking out the volatile organic chemicals (VOCs) that can vaporize and be inhaled with steam.
Mike: One of the questions I hear on shower filters is does a unit reduce the water pressure very much.
Charles: Most of them, There’s a lot of smaller systems on the market. And of course the smaller it is the more restrictive it’s going to be. Two reasons this one doesn’t. This one is certified a full two and a half gallons a minute. The only one in the industry certified with that high of a flow rate. Primarily because we have a patented swirling upward flow so the media in it doesn’t get compacted like the ones that flow the water downwards do, and because it’s a larger diameter of a filter bed so it’s not restricted. Like I said it’s a full two and a half gallons a minute which in California that’s the max, it’s the legal limit that you can flow out of a shower head.
Mike: So the water actually enters this unit, flows down around the outside…?
Charles: No, actually, the water comes down through a tube in the middle and then flows upwards through the two beds of filer and then out the shower head.
Mike: So like you said the media won’t get compacted… so what chemicals will it remove from water.
Charles: Well, it will remove chlorine first, that’s the first stage. And then the second stage is for removing pretty much all the other synthetic chemicals. Your THMs, your VOCs, which is your pesticides, herbicides, industrial solvents, like MTBE, which are very commonly found in tap water, more commonly than people realize. And even at very, very low levels they can pose pretty significant health risks. Especially for children. A shower filter offers huge benefits for small children. (4:05)